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We ARE all WEIRD! Seth Godin about his new book, radio managers and brand development in media.

25th September 2011 - General -

Today a little out of the box and away from radio imaging to a massive revoluting going on….Think out of the box for 5 minutes and enter SETH GODIN.

Listen to his incredible interview and hear him talk about his new book, about the development of radio and media brands.

How will media develop with Wi-Fi(ed) cities, new broadcasting technologies and new leaders? Will spectrum be worthless? How can radio stations organize tribes, fans and listeners in the future? How can radio indentify the needs of their tribe(s)? What is the difference between a manager and a leader? You will see the world and probably some of your bosses and collegues with other eyes, after listening to that.Thanks to radio ink for this great piece of visions and creativity.

http://www.radioinkforums.com/mp3s/sethgodin.mp3

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