While being in NYC and inhale the mixture of pulsing and innovative and on the other end aged and outdated I though a lot about how our job has evolved over the last years and what dramatical changes we went through. Not just from an industry stand point, but also from a pure practical work perspective. so many little helpers, so much available content and knowledge – so many new opportunities.
The only question matters: WHAT ARE YOU DOING ABOUT THIS?
Ask yourself three questions:
– when did I tried something new for the last time ?
a) In my daily routine (Do I use little helpers to communicate or plan my tasks better, be faster, know more about my listener etc..?)
b) In my practical IMAGING world (Do I use new plugIns /a new DAWs / Do I watch tutorials etc.)
c) in my CREATIVE universe (Do I look out for inspiration, check others work, learn new things etc..)
IF NOT, you might have a problem soon…WHY? Innovation doesn’t CARE about you!!!